MetaScent is an Australian artisan perfume company founded in 2017 by two Perfumers. The MetaScent brand is synonymous with artistic expression and creativity. With its own brand of fine fragrance MetaScent has a strong international following having launched its brand at Paris Fashion Week in 2019 and recently exhibited at Esxence in Milan, Italy.
MetaScent has changed the way customers engage with fragrance by allowing them to customise their perfume. MetaScent has participated in a number of successful brand and celebrity collaborations. MetaScent perfume ingredients are sourced from all over the world to bring the most unique blends to the market. With a vertically integrated business model, MetaScent has its own perfume formulation and compounding capabilities through to complete product development and production.
In 2022, MetaScent expanded its operations into Vietnam with the acquisition of a turn-key production facility. MetaScent’s collections of fine fragrance include the Purity Collection, Gentleman’s Collection, Fleur Collection and more. MetaScent’s fragrances have been featured in Harpers Bazaar Magazine, Elle Magazine and Sakihana perfume from the Hanadayori Collection was selected as best perfume in Fragrantica on-line magazine in 2023.
